Why is Amiran Sardarov famous?
However, all this fame came also with a huge offer from all kinds of brands and companies. It’s well known for everyone who watches his videos that Amiran has sponsorship from BMW Russia. Due to the main target audience of his channel is about 20-35 years old, hence and advertisement offers he receives connected to his target audience. Also, he’s videos are about good life with celebrities. Hence he should have a good car. In this video(https://www.youtube.com/watch?v=E6P2dh-ZSzUt=837s) It is just one of the examples of the product placement. He has a contract with BMW Russia and they at the beginning just gave him and his friends new BMW cars in return for the hidden product placement, as you can see BMW cars in almost all of his videos and hear some good things about it. Amiran Sardarov, in one of his videos on his channel, said openly to his subscribers that he has a contract with BMW Russia, and that they gave him any cars he wants, and at the end, BMW Russia presented him BMW I8 which in the cheapest version cost £106.000. This is just one the most obvious example of the hidden advertisement (product placement) in Amiran’s videos. However people like his videos due to the high concentration of famous people in his videos like this video with Mike Tyson (https://www.youtube.com/watch?v=DfHiyxCzQjE)Like in every his videos in the description of the video there is at least 3 advertisement. One of them Is famous Russian bookmaker Bingoboom, as well as other cashback services, and even other you tubers channels, and this is not just in the description option under the video but in the videos itself as well, and I don’t even speak about different credit card he uses in his videos to pay in shops, all the kind of technic he uses, and places he shows in his videos, most of them pay him money for that.