Is it better to locate your fashion business in the fashion capitals?

Asked on 08.12.2018 in All Questions.
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(Top Tutor) Studyfaq Tutor
As this is a fashion business, operations could benefit massively from being located in one of the four fashion capitals of the world, e.g. Milan. Being surrounded by hundreds of similar companies comes with its own benefits and drawbacks. One of the main benefits is the ability to benefit from economies of scale as specified in section 3. As it would be near similar businesses, the bulk buying of materials such as fabrics could be very beneficial. The lower the costs, the ability to lower prices making the business more competitive. They would also be able to share knowledge and expertise with surrounding businesses leading to expansion for all. This will also keep the industry at its very high level of competitiveness which forces innovation and...
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