What part does Instagram play in the life of fashion journalist?
In contrast, Sykes drinking an iced coffee while being on the phone resembles a snippet of her on leisure time. In this sense, both arguments proof what Duffy and Hund define to be “discourses of passion” where Sykes leaves readers with the impression “of work that doesn’t seem like work as labor.” In addition to this, Sykes hints at her pregnancy when she writes “when you can’t dress your waist” thereby exposing her authentic persona to the reader. This creates a notion of what Duffy and Hund argue to be “representations of life” that go beyond the ones of fashion magazines.
“Carefully Curated Social Sharing” is what Duffy refers to as sharing “elements of their personal life with readers,” which is evident in Sykes’ pregnancy shots, seen in one of the images on Instagram. Showing her baby bump, she writes “If only we still lived in Chaucerian times, I could see legit store my bump in this bag.” Hence representing a smiling and happy pregnant woman in the image, one could argue that it rather more reflects the voices of pregnant women and their daily struggles with an ever-growing baby bump, who more or less relate themselves to her situation. Mirrored in Sykes’ sarcastic wording in the post, it can be argued that she aims to represent her authentic persona, one that is transparent and does not shy away from speaking the truth. In this sense, Sykes is an example of what Duffy and Hund argue to be “representations [sic] of life that would not appear in the pages of a fashion magazine”. This intimate and private insight into her life leaves the observer with the impression that Sykes is just like one of us, rather than a perfect established key agent.