All 46 participants answered that they are familiar with some famous Russian youtube stars, which is logical, as all the participants are Russian or Russian speaking, hence they should now some famous Youtube stars. 3. Information regardless if do or do not the participants have a favourite celebrity. Most of the participants answered yes (82.61%) which is actually a 38 person has a favourite Russian blogger which they prefer over the others. Only 8 participants or 17.39% claimed that they don’t have a favourite blogger on youtube. Majority of participants 63.04% which is 29 people stated they saw loads of advertisements obvious or hidden...
All 46 participants answered that they are familiar with some famous Russian youtube stars, which is logical, as all the participants are Russian or Russian speaking, hence they should now some famous Youtube stars.
3. Information regardless if do or do not the participants have a favourite celebrity.
Most of the participants answered yes (82.61%) which is actually a 38 person has a favourite Russian blogger which they prefer over the others. Only 8 participants or 17.39% claimed that they don’t have a favourite blogger on youtube.
Majority of participants 63.04% which is 29 people stated they saw loads of advertisements obvious or hidden like product placements in the videos of Russian youtube bloggers, as well as 26.09% which is 12 people stated they saw obvious and hidden advertisements few times. On the other hand, none person claimed that they never saw any kind of advertisement in the Russian celebrities videos and minority(10.87%) which is 5 persons only seen the obvious advertisements.
The majority (56.52%) which is 26 persons claimed that trust youtube bloggers, whereas 39.13% which is 18 persons said that they neither trust or don’t trust to Russian youtube bloggers. Only 2 people stated that they don’t trust the bloggers.
Majority 52.17% which is 24 person said that they neither agree or disagree about the statement that Youtube bloggers are experts in what they are offering. However, the next biggest group 41.30% which consist of 19 persons agreed that Russian youtube bloggers are experts in what they advise, and only 3 persons who are 6.52% disagreed with this statement.
Majority of 47.83% which is 22 people stated that typically it depends on the advertisement if they are going to skip it or no, second largest group 21 person which is 45.65% stated they typically skip all the advertisements on the youtube. Only 4 person who is 8.70% stated that they typically do not skip advertisements on youtube.